You know what is coming in the near future? Increasing ways of organizations requiring their users to behave a certain way. That’s a trend that we’ll see happening. It will be mutually-beneficial. Higher standards help everyone who commits to them.

In a world of companies competing for attention, it will be the organization that walls itself off that will attract people. There will be stricter regulations about who is allowed to use it, because you must play by a certain set of rules.